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J E T
Decorative Elements, Shadow Casting 

The humble paper airplane belongs to a universal memory. A simple folded sheet launched into the air carries the quiet innocence of childhood—moments that often fade as adulthood takes hold.

The inspiration for JET emerged from a personal scene: watching my son obsessively crafting and flying handmade paper airplanes across the room. That small, repetitive gesture—so pure and imaginative—became the conceptual seed of the project.

Developed through a collaboration between Creazione SUGO and Karbony Italy, JET transforms this fragile childhood object into a form made of woven carbon fiber, a material known for its extraordinary strength and lightness. The design explores a subtle paradox: translating the apparent weightlessness of paper into an advanced structural material.

Suspended in space, JET becomes an ultra-light decorative element that interacts with its surroundings. Even the faintest movement of air sets the form gently in motion, allowing it to cast drifting shadows through existing light—echoing the unpredictable glide of a paper plane.

At the same time, the design is inherently scalable. What begins as a small suspended object can expand into an architectural installation, potentially reaching 10 by 7 meters, where the familiar silhouette of the paper airplane becomes a spatial shading structure.

Universally recognizable, JET captures a simple yet powerful memory—preserving the innocence of childhood imagination that many of us quietly leave behind amid the pressures of everyday life.

Video Services

Video Services

Kevin Chu – Videography Services

Kevin Chu is a self-taught videographer who has been researching filming techniques, cinematography, and video technology since 2019. Unlike many designers, he personally produces all video content for his own projects, driven by a desire to maintain complete creative control and accurately communicate his design vision.

Specialising in short-form films of up to five minutes, Kevin combines his expertise as a qualified architect and award-winning designer with advanced videography skills. His background allows him to understand spatial composition, lighting, form, and architectural storytelling, giving him a unique advantage when filming design, architecture, art, and product-related content.

Passionate about emerging technologies, Kevin utilizes state-of-the-art filming equipment selected for both image quality and mobility. His approach prioritises capturing the strongest possible content efficiently, ensuring every opportunity contributes to the final narrative.

Over the years, his videos have supported projects that have received internationally recognised accolades, including the Red Dot Design Award, A’ Design Award, and Archiproducts Design Award. He has also collaborated with artists, designers, and companies worldwide to create compelling visual content.

In 2023, while working on a project with Warner Bros. Discovery, Kevin had the opportunity to learn directly from professional film crews, further expanding his expertise in large-scale productions. Footage he personally directed and filmed contributed to a campaign that helped Warner Bros. Discovery and TCL Electronics China secure the Red Dot Award for Brands & Communication Design.

A licensed and experienced drone pilot, Kevin offers a complete videography service that includes concept development, scripting, filming, music composition, drone operations, post-production editing, and, where required, award submission support. He works closely with clients to deliver distinctive, engaging, and highly effective visual stories.

Kevin welcomes collaborations with individuals, brands, artists, and organisations seeking creative, design-focused video content with a strong narrative and professional execution.

Kevin Chu Video that has won below Global Design Awards:

  •  2026 Current Shooting Equipment:

  • DJI Air 3S Drone (for Panoramic Landscape x Night Aerial Shooting)

  • DJI Avatar 360 Drone (possible implementation for VR videos)

  • DJI Goggles N3 (for VR implementation angle scripting)

  • DJI Flip (for compressed space shooting)

  • DJI Pocket 4 Pro (for close up Telephoto and Bokeh Shoots)
  • DJI Pocket 3 (for simultaneous Time Lapse Shoots)
  • Xiaomi Leica Ultra 17 Letizphone (for Telephoto x Night Shoots)
  • Insta 360 x5 (for 360 B-roll Shoots or ground level perspectives)
  • Sony FX30 (for increase Zoom and Macro Shots)
  •  2026 Digital + AI Softwares:

  • Adobe Photoshop 2026

  • Adobe Premiere Pro 2026

  • Adobe Lightroom

  • Adobe After Effects

  • 3D Studio Max 2026

  • Topaz Labs

  • Kling AI

  • Grok AI

  • Google Gemini AI

  • Seedance 2.0 AI

  • Qwen AI

  • SUNO AI

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