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ONE 4 ALL 2.0
Guadiagrele, Abruzzo, Italy

Creazione SUGO and Concepticon join forces to explore uncharted territories of design. Founded by Kevin Chu and Andrea Cingoli, the collaboration gives life to two experimental creations that imagine an artificial landscape inspired by nature—where the silent frenzy of egg-laying insects becomes a catalyst for form and imagination. Dry tree trunks contrast with the vitality of living plants, evoking the eternal dialogue between recycling and regeneration.

Both designs embody radical adaptability. STICK INSECT is a lamp without a fixed destiny: it may rest on the floor, climb a wall, or descend from the ceiling. More creature than object, it inhabits space like a living presence—bringing movement, curiosity, and quiet poetry into the environment.

OLEG, meanwhile, reveals itself as one of the most versatile furniture systems ever conceived. Its modular geometry allows it to evolve into bookshelves, coat racks, tables, lighting elements, or sculptural compositions. Through playful aggregation, users become co-creators—free to build functional objects or abstract structures suited to any space.

Presented at Ente Mostra Artigianato Artistico Abruzzese in Abruzzo (August 1–25, 2024), the installation unfolds around a central island that evokes an infinite spatiotemporal continuum. Here, forms gather and disperse as if within a universe beyond time and dimension.

Visitors are invited to step inside this landscape—where art, design, and function dissolve into one immersive experience.

Video Services

Video Services

Kevin Chu – Videography Services

Kevin Chu is a self-taught videographer who has been researching filming techniques, cinematography, and video technology since 2019. Unlike many designers, he personally produces all video content for his own projects, driven by a desire to maintain complete creative control and accurately communicate his design vision.

Specialising in short-form films of up to five minutes, Kevin combines his expertise as a qualified architect and award-winning designer with advanced videography skills. His background allows him to understand spatial composition, lighting, form, and architectural storytelling, giving him a unique advantage when filming design, architecture, art, and product-related content.

Passionate about emerging technologies, Kevin utilizes state-of-the-art filming equipment selected for both image quality and mobility. His approach prioritises capturing the strongest possible content efficiently, ensuring every opportunity contributes to the final narrative.

Over the years, his videos have supported projects that have received internationally recognised accolades, including the Red Dot Design Award, A’ Design Award, and Archiproducts Design Award. He has also collaborated with artists, designers, and companies worldwide to create compelling visual content.

In 2023, while working on a project with Warner Bros. Discovery, Kevin had the opportunity to learn directly from professional film crews, further expanding his expertise in large-scale productions. Footage he personally directed and filmed contributed to a campaign that helped Warner Bros. Discovery and TCL Electronics China secure the Red Dot Award for Brands & Communication Design.

A licensed and experienced drone pilot, Kevin offers a complete videography service that includes concept development, scripting, filming, music composition, drone operations, post-production editing, and, where required, award submission support. He works closely with clients to deliver distinctive, engaging, and highly effective visual stories.

Kevin welcomes collaborations with individuals, brands, artists, and organisations seeking creative, design-focused video content with a strong narrative and professional execution.

Kevin Chu Video that has won below Global Design Awards:

  •  2026 Current Shooting Equipment:

  • DJI Air 3S Drone (for Panoramic Landscape x Night Aerial Shooting)

  • DJI Avatar 360 Drone (possible implementation for VR videos)

  • DJI Goggles N3 (for VR implementation angle scripting)

  • DJI Flip (for compressed space shooting)

  • DJI Pocket 4 Pro (for close up Telephoto and Bokeh Shoots)
  • DJI Pocket 3 (for simultaneous Time Lapse Shoots)
  • Xiaomi Leica Ultra 17 Letizphone (for Telephoto x Night Shoots)
  • Insta 360 x5 (for 360 B-roll Shoots or ground level perspectives)
  • Sony FX30 (for increase Zoom and Macro Shots)
  •  2026 Digital + AI Softwares:

  • Adobe Photoshop 2026

  • Adobe Premiere Pro 2026

  • Adobe Lightroom

  • Adobe After Effects

  • 3D Studio Max 2026

  • Topaz Labs

  • Kling AI

  • Grok AI

  • Google Gemini AI

  • Seedance 2.0 AI

  • Qwen AI

  • SUNO AI

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