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A I R n e M O N E
K11 Mall, Shanghai, China


 

Commissioned by the Japanese air-conditioning giant Daikin through the design magazine IDEAT, we conceived an ephemeral pavilion for the heart of Shanghai that would translate the invisible language of air into spatial experience.

Rather than treating climate control as a purely technical phenomenon, the project sought to materialize movement itself. The concept emerged unexpectedly while passing a lingerie boutique whose dense curtains of tassel strings evoked a strangely theatrical atmosphere. Stripped of its kitsch connotations, the image suggested something far more poetic: the gentle oscillation of sea currents.

The pavilion was therefore constructed as a spiraling chamber composed of thousands of custom tassel strings arranged in two layers—white externally and blue internally, echoing Daikin’s corporate palette. At its core lies a quiet, meditative void where visitors can pause, enveloped by a soft kinetic envelope.

Strategically positioned Daikin air-conditioning units animate the installation, generating subtle currents that cause the tassels to sway continuously. Together with the natural air movement entering the mall, the structure behaves almost like a living organism—rippling, breathing, and responding to the presence of visitors.

Children instinctively ran through the strands, activating waves of motion across the pavilion. In this sense, the installation required no explicit branding: Daikin’s mastery of air was made tangible through atmosphere itself, evoking the silent choreography of marine currents and the elemental dialogue between air and water.

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